Logo | Bilingual Coffee Logo
Challenge: To create a new brand for local coffee roastery that would be distinct from all other coffee houses and brands.
Target Audience(s): People that are interested in local economy, organic and fair trade coffee. Gourmet coffee lovers.
Solution: The final solution is simple and easy to read, yet distinctive. The simple coffee bean incorporated into the brand name creates a direct relationship with what is sold and the new brand name.
Compostable & Reusable Take Out Cups
Challenge: To create a unique look for Old Rock coffee so that is easily recognizable when people take their coffee to go. The colourful stripes work as an effective branding strategy to create recognition at-a-glance.
Target Audience(s): People who want to enjoy the finer, more alternative options and again, support local and independent businesses.